MMurphy@TheReporter.com
Posted:
04/27/2012 01:05:06 AM PDT
Solano County continues to hold onto a goal of attracting
big businesses to the area in order to boost the economy, but what is it doing
to ensure that businesses stay after putting down roots?
That's the question Robert Eyler, economic
director of the Executive MBA Program at Sonoma State University, posed to
several county and business leaders during Thursday's Solano Economic
Development Corporation breakfast.
"What are you doing to help them stick
around?" he asked. "What lies around (the businesses) to support them long
term?"
He said Solano County needs a solid
vision, one that focuses on what supports the "clusters," or the concentration
of certain industries.
Solano EDC President Sandy Person said
they, as well as the chambers of commerce throughout the county, have the
objective to create that one voice.
"Retention is a challenging force," she
said. "Having one voice will identify a much more effective way to develop the
economy."
Eyler said it's not merely finding a place
for a business to move into, but working with the business for long-term
support.
Just like a garden, he said, needs
fertilizer and water -- businesses need complementary resources to keep them in
one spot and expand, such as good markets, space availability and financial
assets.
He added that having a community that
supports different residential price ranges and commercial space will keep
people locally instead of commuting to Solano County for work and
living somewhere else.
Eyler said shaping the growth in business
should match the philosophy of the community.
"You have to get down to the nitty gritty
and see where you're at," he said.
Person said the county has momentum with
companies like equipment manufacturer Altec in Dixon and car manufacturer CODA
in Benicia choosing to stay in Solano.
He took a poll of the group gathered at
the breakfast, asking what they see as competitive advantages for Solano County.
The group agreed that having an affordable
labor force, the county's location, land/building costs, transportation and the
geographical and demographic diversity are all advantages.
However, most of the people said the
assets the county has might not match where it wants to be in five years and
that some of the advantages could be seen as disadvantages, such as Interstate
80.
Person explained the highway is a great
way to move goods, but that one strength can turn into a constraint in an
instant when there is traffic.
"It's all about perspective," she said.
The key, according to Eyler, is to look at
the assets and match them with goals and get behind the realistic ones.
"You have to constantly evolve as a
community with one unified vision," he said.
Follow Staff Writer Melissa Murphy at Twitter.com/ReporterMMurphy.